Summary

In this episode of The Bentonville Beacon, host James Bell is joined by Bryan Fittin, Founder and CEO of Go Rogue Studio, a video production company who partners with individuals and businesses to create exceptionally customized content fit for unique brands, strategies and goals. With fifteen years of experience in the corporate world, Bryan’s journey from a career in sales and development to founding a creative agency provides a unique perspective on what it takes to thrive in today’s fast-paced and ever-evolving business landscape. Bryan’s multifaceted role as a leader, mentor and community influencer makes him a key player in shaping the strong entrepreneurial spirit of the Greater Bentonville Area. Throughout the conversation, Bryan shares how lessons he learned from his corporate background have translated to business ownership, how Go Rogue is striving to build a network of creators and how Bentonville works to foster creativity and innovation in its entrepreneurial ecosystem.

Thanks for tuning in!

Show Notes

Timestamps in this blog are for the audio-only version of the podcast; video timing differs.

(0:57) Introduction to Bryan Fittin

(4:29) About Go Rogue

(8:47) About the Rogue Creators Podcast

(11:07) Building a Network of Creators

(13:53) Translating a Sales Background to Leadership Skills

(17:54) How Bentonville Has Impacted the Growth of Go Rogue

(20:14) How Bentonville Fosters Creativity and Innovation

(22:28) Why Bentonville Stands Out to Entrepreneurs and Creators

(25:34) Bryan’s #BecauseBentonville Story

(28:39) What’s Next for Go Rogue

(33:20) Advice to Aspiring Entrepreneurs

(49:17) Closing Thoughts

Links

James Bell

Bentonville Economic Development

Bryan Fittin

Go Rogue Studio

Rogue Creators Podcast

Quotes

“[The Rogue Creators podcast] is a more selfish desire for me to be around other creatives and have those conversations and really create a community and a network of people because a lot of times what happens is, especially creators, we get this silo mentality…And that’s just not a way of growing. You have to collaborate to grow. And so for me that’s how can I get around creatives, have fun conversations with them, and get to know them as well as their processes.” – Bryan Fittin, (10:21)

“I expected [the Rogue Creators event] to be something small and we had people show up and it was great. We had some great sponsors as well and it was just a great time of people getting to know each other, and now we have people asking us when are you guys going to do that again…We even had some sponsors come on and say we want to sponsor the next one, which is super encouraging. And so that is something specifically for Bentonville, and Northwest Arkansas in general is a great place to be because of that. The community here wants to support.” – Bryan Fittin, (11:46)

“I think with the investments of the Waltons in general, obviously with the technology side of things, as well as mountain biking, I would say just being around and being in these conversations and hearing them and what you’re seeing, it only encourages you to do more and to be a part of that. And so this community is very alive. Bentonville is very alive.” – Bryan Fittin, (20:29)

Unboxing Bentonville’s Unique Blend of Business and Creativity with Bryan Fittin

In this episode of The Bentonville Beacon, host James Bell is joined by Bryan Fittin, Founder and CEO of Go Rogue Studio, a video production company who partners with individuals and businesses to create exceptionally customized content fit for unique brands, strategies and goals. With fifteen years of experience in the corporate world, Bryan’s journey from a career in sales and development to founding a creative agency provides a unique perspective on what it takes to thrive in today’s fast-paced and ever-evolving business landscape. Bryan’s multifaceted role as a leader, mentor and community influencer makes him a key player in shaping the strong entrepreneurial spirit of the Greater Bentonville Area. Throughout the conversation, Bryan shares how lessons he learned from his corporate background have translated to business ownership, how Go Rogue is striving to build a network of creators and how Bentonville works to foster creativity and innovation in its entrepreneurial ecosystem.

“I think with the investments of the Waltons in general, obviously with the technology side of things, as well as mountain biking, I would say just being around and being in these conversations and hearing them and what you’re seeing, it only encourages you to do more and to be a part of that. And so this community is very alive, Bentonville is very alive.” – Bryan Fitting, (20:29)

Surpassing Creative Frontiers

Celebrating its recent five year anniversary, Go Rogue sets itself apart from other creative agencies with its approach to content creation. Rather than chasing trends, Go Rogue focuses on intentionality and consistency with a vision of staying ahead of the curve and serving the needs of a rapidly changing corporate and creative landscape in Bentonville and beyond. 

Go Rogue is making strides towards expanding its services to include comprehensive content packages that bridge podcasts, websites and videos. This strategic initiative is an effort to empower other businesses and individuals to amplify their knowledge and expertise through diverse mediums with audio and visual storytelling prowess.

Fostering a Creative Network

Looking to the future, Go Rogue is anticipating the next season of its podcast, Rogue Creators, as well as continuing to build its creative network by hosting a quarterly meet-up that welcomes creators into its studio space. The essence of building this like-minded network is rooted in the idea that uniting people from various fields and encouraging them to share their stories and experience will not only benefit them but also Bentonville’s community-driven growth.

“[The Rogue Creators podcast] is a more selfish desire for me to be around other creatives and have those conversations and really create a community and a network of people because a lot of times what happens is, especially creators, we get this silo mentality…And that’s just not a way of growing. You have to collaborate to grow. And so for me that’s how can I get around creatives, have fun conversations with them, and get to know them as well as their processes.” – Bryan Fittin, (10:21)

Bryan encourages others looking to expand their creative network to leverage LinkedIn’s inspiring professional community where leaders can harness the power of exceptional content to make significant impacts in their respective spheres of influence because today’s digital age requires not just ideas, but actionable insights that resonate with target audiences.

Get Connected!

Thank you for tuning into this episode of The Bentonville Beacon! Join us weekly for more stories and advice from the entrepreneurs, business executives and community leaders who are sparking the rise of the Greater Bentonville Area. If you are interested in discussing whether your business should have a presence in Greater Bentonville or would like to discuss this podcast, please contact James Bell. You may reach James at jbell@greaterbentonville.com or (479) 273-2841.

Links for Additional Mentions

Michael Paladino

RevUnit

Rick West

Field Agent

Walmart

Ledger

A Sneak Peak Into the World’s First Bikeable Building (Bentonville Beacon)

The buildings that redefined architecture this year (Fast Company)

Josh Kyles

The Kraft Heinz Company

UHP, John Cena Honors Veterans in Benton County, Arkansas (40/29 News)

Meg Ryan, David Duchovny Movie Filmed in Bentonville Heads to Theaters (AY)

Northwest Arkansas National Airport (XNA)

Andrew Branch

Runways to Growth: How XNA Transformed Bentonville and NWA (Bentonville Beacon)

Paris Hilton seen riding on motorized luggage through Bentonville Walmart (5News)

Snoop Dogg is at Walmart Headquarters in Bentonville (@toptiermedia_)

Bentonville Continues to Attract Celebrities (Active Rain)

Mike Duke

Lane Saling

Plan Bentonville

Jeff Standridge

Walmart Business

Magical Lights Adventure

Chasing the Best Waterfalls Across Northwest Arkansas (Finding NWA)

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